The Essence of Hitting Products to Watch in the First Half of 2026 #248
In this episode, we host a review of the top hits of the first half of 2026, diving into the trends you need to keep an eye on from our unique perspective.
A PR strategy where an unexpected ink shortage turned into a win.
Behind the 'Black and White Potato Chips' that have become a common sight in town, there was a serious social situation at play. We explore the marketing behind the scenes that turned what should have been a crisis into a trend. We delve into a shift in perspective that resonates in today's era, where corporate stance is increasingly scrutinized.
The 'Pokemon 30th Anniversary' project that parents and children can enjoy together is heating up.
We also discuss the milestone project of this nationally beloved IP. Why has this brand continued to be loved so deeply across generations? It was impressive to see a setup that can be enjoyed not just by specific generations, but by parents and children together.
The concept of the 'Yokozuna of the West' and 'Yokozuna of the East' is surprising.
The show touches on the concept of the hit product ranking, revealing the surprising fact that the meaning differs between the East and the West. Furthermore, the discussion develops from the perspective that current trends act as a mirror reflecting 'certain things.' Please listen to the full episode to hear the rest of the story.
* This summary is generated automatically by AI and may contain errors.
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