Sugakiya Thorough Explanation: Key Points for the 20-Year-Later Return to Kanto (ep.23)
In this episode, a Gifu-based ramen consultant explores the history and strategy behind Sugakiya's return to the Kanto region.
Discussing the past and present of Sugakiya.
Following their past exit from Takadanobaba, big news has emerged that Sugakiya will be returning to Kanagawa Prefecture in 2026. In this episode, amidst a sea of online articles, the personality—a dedicated Sugakiya fan—dives deep into the chances of success from his own perspective.
The secrets behind their store expansion strategy.
Sugakiya's greatest strength is their overwhelming presence in food courts. Surprising data reveals that 96% of their stores are located within shopping centers. Designed to blend naturally into daily life—whether during a shopping trip or on a rainy day—this model has made Sugakiya such a beloved brand. The discussion then expands to the "one thing" essential for this comeback. Please listen to the full episode to hear the rest.
* This summary is generated automatically by AI and may contain errors.